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(503) 827 7155 info@secondstory.com

    TEDxPortland After-Party 2011

    Date

    May 2011

    Creative Partner

    W+K

    More Images

    Demo Video

    Tags

    Social media, Data visualization, User-generated content, Touch, Mobile, Installations

    Playlists

    • Interactive installations
    • Group interactives
    • Visitor generated content

    An interactive response station polls party-goers while a projection shows a real-time visualization of attendee’s opinions.

    Second Story partnered with Wieden+Kennedy and Emerge Interactive to develop an interactive experience in support of the TEDx conference in Portland. Displayed at an after-hours party, the interactive was designed as an experiment in people, their ideas and opinions, and how to create connections in a simple, engaging, multi-platform fashion.

    TEDxPortland is the regional version of the international conference series that focuses on Technology, Entertainment, Design, and Society. Using these themes as a springboard for discussion, each attendee to the party was provided an opportunity to voice their opinion through the interactive. Attendees were given a lanyard that recognized the individual, and replied to a series of questions at a response station. A projection visualized the responses in real-time, tracking the overall pulse of opinion at the party, and providing a beautiful, dynamic image of attendee interaction.

    Second Story built the kiosk, visualization, and software backend; Emerge Interactive built a mobile experience that integrated cleanly with our software infrastructure. This project was an ideal opportunity to help support the local community and to imagine how to best visualize the theme of the day: Crossroads.

    Press & Awards

    Social Media Awards, Honorable Mention, Brandbuilder: Awareness & Engagement, May 2012

    A social media marketing campaign whose stated goal is to raise brand or product awareness and increase consumer affinity toward the brand or product…

    Credits

    Designer
    Matt Sundstrom
    Technology Director
    Thomas Wester
    Director of Creative Development
    Bruce Wyman
    Developers
    Donny Richardson, Thomas Wester
    Technology Coordinator
    Sam Jeibmann
    Production Coordinator
    Jennifer Dolan
    Mobile Developer
    Emerge Interactive
    Creative Partner
    W+K
    © 2013 Second Story, Inc.