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    Kansas City Royals Hall of Fame

    Design Your Own Ballpark

    Project Group

    Kansas City Royals Hall of Fame

    Client

    Kansas City Royals/Populous

    Date

    July 2009

    Location

    Kansas City Royals Hall of Fame, Kansas City, MO

    More Images

    Demo Video

    Tags

    3D modeling, Animation, Generative graphics, Games, Installations

    Playlists

    • Featured projects
    • 3-D reconstructions & visualizations
    • Visitor generated content

    Visitors manipulate a 3-D model of Kauffman Stadium in real time, learning about the design process while creating unique ballparks they can send to themselves via e-mail.

    Using advanced graphics capabilities, this dual-screen interactive allows visitors to modify an architectural model of Kauffman stadium using interactive tools on a touch-screen interface. As visitors easily move between different key building considerations, such as outfield wall distance and scoreboard configurations, dynamic benchmarks give feedback on how their decisions affect revenue, attendance, home runs, or other factors. Through supplemental images and interpretive text, visitors learn how the various aspects of a ballpark are strategically considered by architects in their designs and by baseball players as they try to play each park to their best advantage. When they are satisfied with their design, visitors can email an image of their final ballpark to themselves, family members, or friends. A supplemental documentary, which tells the story of the making of Royals Stadium in the late 1960s, adds a historical note to the experience.

    Press & Awards

    "Guide, Motivate, and Engage the User," Interactive Design: An Introduction to the Theory and Application of User-Centered Design, Andy Pratt & Jason Nunes, October 2012

    The product had to be deep enough for users to learn about the ballpark design process, but also simple and engaging enough for them to have fun and feel successful at it. To accomplish this, fans are guided through several small steps. Each decision generates real-time feedback, so that users can quickly see the implications of their choices.

    HOW, Interactive Design Awards, BEST OF SHOW, 2011

    Most impressive to me is how well-executed this project is, especially considering the complexity and challenges that must have existed,” says juror Michael Ferdman. “The experience is equally as seamless as it is engaging.

    I.D., Annual Design Review, Honorable Mention, 2010
    Communication Arts, Interactive Design Annual, Experimental, 2010

    You immediately know that any kids who love baseball will spend as much time playing with this as their parents will allow. Mission accomplished

    Credits

    Designer
    Christian Bannister
    3-D Animation
    Matt Arnold
    Technology Director
    Thomas Wester
    Lead Integration Engineer
    Matt Arnold
    Developers
    Vance Feldman, Matt Arnold
    Producer
    Erica Dillon
    Production Artist
    Rebecca Rosen
    Quality Assurance
    Heather Daniel, Nina Pavlich
    Video Design
    Real Media
    A/V Integration
    Edwards Technologies Inc.
    Exhibit Design
    Populous
    © 2013 Second Story, Inc.

    Project Group

    • Project Overview
    • Design Your Own Ballpark
    • Oral History Stations
    • Sports Broadcasting